You can make a difference that will really matter.

You can make a difference that will really matter.

I truly believe the solution to finding a cure for breast cancer might be as simple as believing in “The Power of One.” If each of us can do one small thing to help, we will move mountains. As you may know, October is Breast Cancer Awareness Month. It will be hard for you to walk more than a few blocks or into more than a few stores without seeing a special promotion to support the cause. While in the end, it is money that will drive the research which will put an end to cancer, there are so many other ways to give of yourself. Each and every one of us can play a small but meaningful role in making a difference. Together, we can make the way easier for breast cancer patients everywhere.

October is Breast Cancer Awareness Month… It’s time to reflect how far we’ve come.

October is Breast Cancer Awareness Month… It’s time to reflect how far we’ve come.

Whether a woman was diagnosed one hundred and fifty years ago or this morning, the diagnosis is devastating.

What has changed dramatically is that the survival rates for some breast cancers is as high as 98% and there are more reasons than ever to be optimistic. Many women today don’t remember a time when the only way they could be diagnosed with breast cancer was if the tumor was big enough to see or feel. Today, modern technology can find very small tumors and cure them even before the first symptoms appear. I think it might be good to take a look back at how far we’ve come.

In 1992, Evelyn Lauder put the spotlight directly on breast cancer research for the first time. She co-created the now iconic pink ribbon and launched the Breast Cancer Research Foundation®, a non-profit organization dedicated to breast cancer research. The pink ribbon, so simple and powerful at the same time, became a worldwide movement that has funded research that has significantly changed the outcomes of millions and millions of women throughout the world.

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